BEVERLY REID O'CONNELL, District Judge.
Plaintiff Cherokee Inc. has filed an ex parte application seeking a temporary restraining order and a preliminary injunction. (Dkt. No. 13.) On June 19, 2015, the Court granted Plaintiff's request for a temporary restraining order. (Dkt. No. 23.) After consideration of supplemental briefing and hearing oral argument of counsel on June 25, 2015, the Court now
Plaintiff Cherokee Inc. is a Delaware corporation that owns the trademark SIDEOUT® for various goods, including sports balls and other sporting goods and apparel. (Compl. ¶¶ 1, 9.) Plaintiff's primary business is licensing the trademarks that it owns, such as the SIDEOUT® mark. (See Siegel Decl. ¶ 2; Kay Decl. Ex. 1 at 2.) According to the Complaint, the SIDEOUT® mark is the subject of several incontestable federal trademark registrations, including the following:
(Compl. ¶ 10.) Plaintiff, along with its licensees and predecessors in interest, has used this mark in connection with volleyballs, apparel and footwear, and athletic bags. (Compl. ¶ 11.) The SIDEOUT® mark has also been used in different stylizations, including the following depictions:
(Compl. ¶ 12.) Plaintiff further claims that it owns and has used the following "Rotor Design Mark" in connection with volleyballs, apparel and footwear, and athletic bags:
(Compl. ¶ 14.) Plaintiff has used the Rotor Design Mark in connection with the SIDEOUT® mark. (Compl. ¶ 15; see, e.g., Compl. ¶ 14.)
Plaintiff alleges that Defendants Wilson Sporting Goods Company ("Wilson"), Amer Sports International Oy ("Amer"), and Amer Sports Americas have begun selling products, including volleyballs, bearing the SIDEOUT® mark accompanied by a design that is confusingly similar to the Rotor Design Mark. (Compl. ¶ 16.) Plaintiff claims that Defendants' use of these marks is likely to cause confusion, mistake, and deception in the marketplace, posing a threat to the goodwill Plaintiff has built up in its marks and harming its ability to license its marks. (Compl. ¶ 18.)
On April 21, 2015, Plaintiff sent Wilson a letter advising Wilson of its rights in the SIDEOUT® mark and demanding that Defendants cease all use of the mark in its products. (Compl. ¶ 19.) According to the Complaint, Defendants provided no substantive response to Plaintiff's letter until May 22, 2015, at which point the General Counsel for Amer responded by saying that the issue was "not worth the dispute" and that Defendants had "taken steps to alter" their branding. (Compl. ¶ 20.)
On May 28, 2015, Plaintiff filed the Complaint in this matter, alleging four causes of action for: (1) trademark infringement, 15 U.S.C. § 1114; (2) false designation, 15 U.S.C. § 1125; (3) common law trademark infringement; and (4) unfair competition, Cal. Bus. & Prof. Code §§ 17200 et seq. (Dkt. No. 1.) Then, on June 16, 2015, Plaintiff filed the instant ex parte application seeking a temporary restraining order and preliminary injunction requiring Defendants (1) to stop further distribution and sale of the volleyballs bearing the marks at issue, and (2) to recall the volleyballs bearing the marks that have already been sold and distributed and are in store inventory. (Dkt. No. 13.) Defendants opposed this application on June 17, 2015. (Dkt. No. 19.) On June 19, 2015, the Court granted Plaintiff's request for a temporary restraining order and set the hearing on the order to show cause regarding a preliminary injunction for June 25, 2015. (Dkt. No. 23.) The parties then submitted supplemental briefing on the matter on June 23, 2015, (Dkt. Nos. 30-31), and the Court heard oral argument of counsel on June 25, 2015.
Pursuant to Federal Rule of Civil Procedure 65, a court may grant preliminary injunctive relief. Yet "[a] preliminary injunction is an extraordinary remedy never awarded as of right." Winter v. Natural Res. Def. Council, Inc., 555 U.S. 7, 24 (2008). Instead, a court "must balance the competing claims of injury and must consider the effect on each party of the granting or withholding of the requested relief." Id. at 17 (quoting Amoco Prod. Co. v. Vill. of Gambell, Alaska, 480 U.S. 531, 542 (1987)). Indeed, before a court may grant a preliminary injunction, the moving party must establish that (1) it is likely to succeed on the merits, (2) it is likely to suffer irreparable harm if no preliminary injunction is granted, (3) the balance of the equities tips in its favor, and (4) an injunction is in the public interest. Id. at 20. The Ninth Circuit, however, has indicated that this test may also be applied on a sliding scale: if there are "`serious questions going to the merits' and a balance of hardships that tips sharply towards the [moving party]," a court may grant a preliminary injunction, but only if the moving party also demonstrates a likelihood of irreparable injury and the injunction is in the public interest. Alliance for the Wild Rockies v. Cottrell, 632 F.3d 1127, 1135 (9th Cir. 2011). In other words, where a plaintiff is unable to show a likelihood of success on the merits but can at least demonstrate that there are serious questions going to the merits, and the balance of hardships strongly favors the plaintiff, a court may grant preliminary injunctive relief so long as there is still a showing on the last two elements. See id. at 1131, 1134-35 ("[A] stronger showing of one element may offset a weaker showing of another. For example, a stronger showing of irreparable harm to plaintiff might offset a lesser showing of likelihood of success on the merits.").
In considering a request for a preliminary injunction, a court must remain mindful that such relief is aimed primarily at preserving the status quo pending trial. See L.A. Mem'l Coliseum Comm'n v. Nat'l Football League, 634 F.2d 1197, 1200 (9th Cir. 1980) (stating that the "fundamental principle" governing preliminary injunctive relief is the need to maintain the status quo prior to determination on the merits).
Due to the exigent nature of a preliminary injunction, a party may be unable to produce admissible evidence in support of its position. Puricle, Inc. v. Church & Dwight Co., 568 F.Supp.2d 1144, 1147 (C.D. Cal. 2008). For purposes of a preliminary injunction, a court may properly consider evidence that would otherwise be inadmissible at trial. Id. Indeed, a court has discretion to weigh evidence submitted in support of or against a motion for preliminary injunctive relief. Id. Additionally, a court may hear oral testimony at the hearing concerning the preliminary injunction motion. Stanley v. Univ. of S. Cal., 13 F.3d 1313, 1326 (9th Cir. 1994). Whether to hear such testimony is within the court's discretion, however, and it need not consider it if the parties have a full opportunity to submit written testimony and adequately argue the matter. Id.
In granting Plaintiff a temporary restraining order, the Court found that Plaintiff had established (1) a likelihood of success on the merits, (2) a likelihood of irreparable harm, (3) that the balance of equities tips in Plaintiff's favor, and (4) that preliminary injunctive relief would be in the public interest. (See Dkt. No. 23.) The Court hereby incorporates this analysis by reference. In their supplemental briefing in opposition to Plaintiff's request for a preliminary injunction, Defendants raise three arguments why the Court should not grant a preliminary injunction.
First, Defendants argue that Plaintiff cannot establish a likelihood of irreparable harm absent an injunction because Wilson has effected a design change to remove the term "SIDEOUT" from its Quicksand volleyballs. (See Kuehne Decl. ¶ 2.) In addition, Wilson has stopped manufacturing and selling any volleyballs that bear the term "SIDEOUT."
Nevertheless, Defendant's cessation of conduct does not necessarily moot the need for injunctive relief as Defendant suggests. Instead, to render the need for an injunction moot, "the reform of the defendant must be irrefutably demonstrated and total"; "[i]f there is a substantial possibility that the act sought to be enjoined may be repeated, the matter is not necessarily mooted." 5 McCarthy on Trademarks and Unfair Competition § 30:11; accord Lyons P'ship, L.P. v. Morris Costumes, Inc., 243 F.3d 789, 800 (4th Cir. 2001) ("[D]efendants `face a heavy burden to establish mootness in such cases because otherwise they would simply be free to return to [their] old ways after the threat of a lawsuit has passed.'" (second modification in original) (internal quotation marks omitted) (quoting Iron Arrow Honor Soc'y v. Heckler, 464 U.S. 67, 72 (1983))). As the Supreme Court has explained:
Already, LLC v. Nike, Inc., 133 S.Ct. 721, 727 (2013) (internal citations omitted) (quoting Friends of the Earth, Inc. v. Laidlaw Envtl. Servs. (TOC), Inc., 528 U.S. 167, 190 (2000)). Accordingly, an injunction should still be granted if there is any doubt as to whether a defendant has permanently ceased its conduct. McCarthy, supra, § 30.11.
Here, Defendants have submitted a declaration by Wilson's General Manager of its volleyballs division (Inflates)—Michael Kuehne—stating that Wilson has made a design change to remove the term "SIDEOUT" from its volleyballs, and that it is no longer manufacturing or selling volleyballs with the term "SIDEOUT." (Kuehne Decl. ¶¶ 2-4.) While effecting a design change demonstrates some commitment by Wilson not to use this term anymore, there is no indication other than Mr. Kuehne's two-line assertions that Wilson will continue to refrain from selling and manufacturing volleyballs bearing the term "SIDEOUT" should the Court deny Plaintiff's request for a preliminary injunction.
For example, Mr. Kuehne's declaration does not state that Wilson will not sell volleyballs with the term "SIDEOUT" on them; it merely states that "[o]n May 6, 2015, Wilson stopped manufacturing volleyballs bearing the term `SIDEOUT,'" and that "[o]n June 20, 2015, Wilson stopped selling volleyballs in the United States bearing the term `SIDEOUT' in compliance with the Court's order."
Second, Defendants argue that the term "SIDEOUT" is a generic volleyball term that is commonly used in the marketplace. In support of this argument, Defendants submit evidence of the term's use by other volleyball-related companies and as a cheer by volleyball players. (See Suppl. Key Decl. ¶¶ 2-5, Exs. 1-4.) Defendants then go on to argue that the term "SIDEOUT"—as a suggestive term—is weak and therefore entitled to little protection under the Lanham Act.
Finally, Defendants argue that Plaintiff's mark is subject to cancellation for committing fraud on the United States Patent and Trademark Office ("USPTO") and for abandoning its mark. As evidence of fraud,
Defendants also contend that Plaintiff has "abandoned" its mark—or "partially abandoned" it in the context of volleyballs—because "there are substantial gaps in the shown use of the `sideout' mark on volleyballs by Cherokee or its licensees." (Suppl. Opp'n at 7.) As in their original opposition, Defendants argue that Plaintiff has not shown use of the mark on volleyballs between 2007 and 2011 and after 2013. But abandonment is an affirmative defense and therefore Defendants' burden to "strictly prove[]," Herb Reed Enters., LLC v. Fla. Entm't Mgmt., Inc., 736 F.3d 1239, 1247 (9th Cir. 2013); accord 15 U.S.C. § 1115(b)(2) (listing abandonment as a defense to incontestability); Plaintiff is not required to negate it in order to demonstrate a likelihood of success on its own claim.
For the foregoing reasons, Plaintiff's application for a preliminary injunction is