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BLANCHARD v. REWARD ZONE USA LLC, 17-cv-04497-MMC. (2017)

Court: District Court, N.D. California Number: infdco20171027e51 Visitors: 13
Filed: Oct. 26, 2017
Latest Update: Oct. 26, 2017
Summary: ORDER STRIKING WITHOUT PREJUDICE PLAINTIFFS' CLAIM AGAINST NORTH ISLAND MARKETING CORPORATION MAXINE M. CHESNEY , District Judge . Before the Court is plaintiffs' Second Amended Complaint ("SAC"), filed October 6, 2017. Having read and considered the SAC, the Court rules as follows. By order filed September 22, 2017, the Court afforded plaintiffs leave to file a Second Amended Complaint for purposes of (1) amending their claim against Sauphtware Inc. d/b/a Panda Mail ("Panda Mail") ( see
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ORDER STRIKING WITHOUT PREJUDICE PLAINTIFFS' CLAIM AGAINST NORTH ISLAND MARKETING CORPORATION

Before the Court is plaintiffs' Second Amended Complaint ("SAC"), filed October 6, 2017. Having read and considered the SAC, the Court rules as follows.

By order filed September 22, 2017, the Court afforded plaintiffs leave to file a Second Amended Complaint for purposes of (1) amending their claim against Sauphtware Inc. d/b/a Panda Mail ("Panda Mail") (see Order, filed September 22, 2017, at 8:12-19), (2) substituting "Fluent LLC" for "Fluent Inc." (see id. at 10:14-19) and (3) making certain other amendments, as identified in the order (see id. at 11:4-5, 11:9-12:12, 12:22-23.) The Court, however, denied plaintiffs leave to add any new defendants and to substitute the names of specified entities, including North Island Marketing Corporation ("North Island"), for "Doe" defendants.

On October 6, 2017, plaintiffs timely filed an SAC, in which they have amended their claim against Panda Mail, substituted "Fluent LLC" for "Fluent Inc.," and made the other amendments for which they were given leave. Plaintiffs, however, also substituted North Island as a defendant in place of "Doe 1." (See SAC ¶ 28.)

As the Court denied plaintiffs leave to substitute North Island for a "Doe" defendant, plaintiffs' claim against North Island is hereby STRICKEN, without prejudice to plaintiffs' "filing a renewed motion, accompanied by a different proposed amended complaint," in which plaintiffs "allege facts" to support a finding that North Island violated § 17529.5 of the California Business and Professions Code (see Order, filed September 22, 2017, at 9:23-10:1),1 i.e., facts showing North Island "advertise[d] in a commercial e-mail" containing false or misleading information, see Cal. Bus. & Prof. Code § 17529.5(a), and in which plaintiffs "comply with Rule 9(b)" (see Order, filed September 22, 2017, at 10:1-3).

IT IS SO ORDERED.

FootNotes


1. Other than facts pertaining to North Island's citizenship (see SAC ¶ 28), the only allegations in the SAC specific to North Island are conclusory assertions that North Island is "related" to existing defendant AdReaction (see id.), and that "AdReaction and North Island advertised in, sent, hired others to send, or otherwise conspired to send" 397 commercial emails sent to plaintiffs (see SAC prayer for relief ¶ D).
Source:  Leagle

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