Defendant-Appellant Ford Motor Company ("Ford") appeals a jury verdict awarding $9,003,000 to Plaintiff-Appellee Richard Rodgers Mason, as sole surviving parent and administrator of the estate of his son, Richard Robert Mason ("Dick Bob"), in connection with an automobile crash in which Dick Bob died. Ford contends that (i) the district court erred in denying Ford's motion for a new trial based on inconsistent verdicts; and (ii) the district court abused its discretion in denying Ford's motion for a new trial or remittitur to correct excessive verdict. No reversible error has been shown; we affirm.

Dick Bob, Plaintiff's 11-year old son, died after the Ford Explorer in which he was a passenger crashed with another vehicle. Evidence showed that Dick Bob survived the crash but was unable to get out of the vehicle before he was overcome by post-collision fire and heat. Plaintiff sought to hold Ford liable on two theories: (i) Ford's conduct in designing or testing (or both) the fuel tank was negligent; and (ii) the fuel tank was defectively designed such that Ford was strictly liable. The district court instructed the jury on both theories. The verdict form asked two separate questions before addressing damages: whether Ford was liable on Plaintiff's negligence claim and whether Ford was liable on Plaintiff's defective product claim.1 The jury found in favor of Ford on the negligence claim and in favor of the Plaintiff on the defective product claim. Because the jury answered one of the two questions in Plaintiff's favor, it then reached a final question on damages. The jury awarded $8 million for the full value of Dick Bob's life, $1 million for conscious pain and suffering of Dick Bob, and $3,000 in funeral expenses.

Ford argues that the jury's verdicts of no liability on Plaintiff's negligence claim and liability on Plaintiff's strict liability claim are inconsistent and require a new trial. Whether these verdicts are inconsistent under Georgia product's liability law raises an important issue of Georgia law. We, however, do not have to decide this issue unless Ford preserved properly for appellate review the issue of verdict inconsistency.

Ford first voiced its contention that the jury's verdicts were inconsistent in post-trial motions filed after the jury was excused.2 Because Ford failed to raise this issue earlier, Plaintiff argues that Ford waived this basis for seeking retrial.

The verdict form asked the jury to (i) find in favor of the Plaintiff or Defendant on the negligence claim; (ii) find in favor of the Plaintiff or Defendant on the defective product claim; and (iii) if the jury found in favor of Plaintiff on either of the first two questions, the jury was asked to complete a question on damages. Ford characterizes this verdict form as calling for special verdicts under Fed.R.Civ.P. 49(a).3 Plaintiff, however, contends that the verdict form called for a general verdict on each of the two theories of recovery. The characterization is important: if the jury rendered inconsistent general verdicts, failure to object timely waives that inconsistency as a basis for seeking retrial; inconsistent special verdicts, on the other hand, may support a motion for a new trial even if no objection was made before the jury was discharged.4

A general verdict is a "verdict by which the jury finds in favor of one party or the other, as opposed to resolving specific fact questions," Black's Law Dictionary 1555 (7th ed.1999); it is a verdict by which "the jury pronounce[s] generally on all or any of the issues, either in favor of the plaintiff or in favor of the defendant," 89 C.J.S. Trial § 819 (2001). In contrast, a Rule 49(a) special verdict is a verdict by which "the jury finds the facts particularly, and then submits to the court the questions of law arising on them." Id. § 820. With a special verdict, the jury's sole function is to determine the facts; the jury needs no instruction on the law because the court applies the law to the facts as found by the jury. See Portage II v. Bryant Petroleum Corp., 899 F.2d 1514, 1521 (6th Cir.1990). And, the Rule 49(b) verdict providing for a general verdict coupled with answers to written interrogatories, is a hybrid of the general and special verdicts.

Little difference may exist between answers to jury questions posed under Rule 49(a) — which yields special verdicts to which the court applies the law — and answers to written interrogatories under Rule 49(b) which are accompanied by forms for a general verdict. Each procedure focuses the jury on the facts that must be found to resolve the dispute. When Rule 49(a) is employed, the jury makes specific factual findings; and the judge makes the ultimate legal conclusions based on those facts. When Rule 49(b) is employed, the jury makes specific factual findings, and the jury itself applies the law to those factual findings to issue a general verdict. In contrast, when a typical general verdict is employed, the jury is asked to articulate no factual findings other than the ultimate finding of which party wins.5

Categorizing a verdict as a general verdict, or as a special verdict under Rule 49(a), or as a general verdict with special interrogatories under Rule 49(b) should be — but too often seems not — a simple matter. See, e.g., Turyna v. Martam Constr. Co., Inc., 83 F.3d 178, 179 (7th Cir.1996) (verdict rendered not quite a general verdict, but also not special verdicts under Rule 49(a) or a general verdict with interrogatories under Rule 49(b)); Denny v. Ford Motor Co., 42 F.3d 106, 111 (2d Cir.1994) ("no clear definition in our caselaw of what constitutes a Rule 49(a) verdict and what constitutes a Rule 49(b) verdict"); Loughman v. Consol-Pennsylvania Coal Co., 6 F.3d 88, 104 n. 16 (3d Cir.1993) ("as in many cases, it is not entirely clear whether the verdict is governed by Fed.R.Civ.P. 49(a) or 49(b)").

We believe the verdict form used in this case is best categorized as one that solicited a general verdict on each of two theories of liability. See Richards v. Michelin Tire Corp., 21 F.3d 1048, 1055 (11th Cir.1994) (with respect to each cause of action — for negligence and for wantonness — jury issued general verdict); Lavoie v. Pacific Press & Shear Co., 975 F.2d 48, 54 (2d Cir.1992) (form asking jury whether defendant was liable under each of four alternative theories constituted general verdicts on different legal theories). But see Mercer v. Long Mfg. N.C., Inc., 665 F.2d 61, 65 (5th Cir.1982).6 In the case before us, the verdict form has one important indicia of a special verdict: it exposed the basis upon which the jury awarded damages. See Stewart & Stevenson Services, Inc. v. Pickard, 749 F.2d 635, 644 (11th Cir.1984) ("purpose of a Rule 49(a) special verdict is to avoid confusion, appellate uncertainty and the need for additional proceedings by identifying the bases on which the jury rendered its verdict"). But the court's instructions to the jury on the law to be applied to the jury's factual findings as well as the requirement that the jury apply the law and render its verdict, belie characterizing this verdict form as a special verdict. See Jarvis v. Ford Motor Co., 283 F.3d 33, 56 (2d Cir. 2002) (Rule 49(a) special verdicts rule inapplicable when jury required to make determination of ultimate liability as well as determine facts); Portage, 899 F.2d at 1521 ("If the written questions submitted to the jury were truly special verdicts, no instruction on the law ... would have been given to the jury"). Both the court's instructions and the verdict form required the jury to perform the most essential function that marks a general verdict: to decide which party prevails.

Because we conclude that two general verdicts were rendered by the jury, Ford's failure to raise its objection before the jury was discharged7 waived the right to contest the verdicts on the basis of alleged inconsistency.8

Ford also takes issue with the damages awarded — $8 million for the "full value" of Dick Bob's life,9 plus $1 million for conscious pain and suffering, plus $3,000 for necessary expenses. By statute, O.C.G.A. § 51-12-12(a), Georgia law provides:

The question of damages is ordinarily one for the jury; and the court should not interfere with the jury's verdict unless the damages awarded by the jury are clearly so inadequate or so excessive as to be inconsistent with the preponderance of the evidence in the case.

In a diversity action, we look to state law to assess whether the verdict is excessive; but federal law applies to our review of the district court's decision to order a new trial on the issue of excessiveness. See Roboserve, Ltd. v. Tom's Foods, Inc., 940 F.2d 1441, 1446-47 (11th Cir.1991). We must affirm unless we find an abuse of discretion. Id. at 1447.

The district court determined the damage award to be on the high side of what it considered appropriate, but not so excessive as to be inconsistent with the preponderance of the evidence.10 Whatever our personal view of the damage award might be, we see no abuse of discretion in the district court's denying Ford's motion for a new trial or remittitur based on excessiveness of the verdict.11

Ford also argues that the district court abused its discretion when it denied Ford's motion for a new trial or remittitur based on passion and prejudice. At the time of trial, Ford was the subject of extraordinary publicity on the failure of Firestone tires on the Ford Explorer. Before trial, the court granted Ford's motion in limine to exclude matters about the tire controversy. Nonetheless, near the end of trial, Ford claimed the publicity had become too adverse to its case and moved for a mistrial.

The district court agreed with Ford that the publicity was pervasive; it questioned individually each juror in open court about whether the publicity would affect his or her deliberations. All jurors indicated awareness of the Ford-Firestone controversy. But the jurors each confirmed an understanding that the Ford-Firestone controversy involved a tire problem unrelated to the gas-tank case being tried before them. Each juror also assured the court that the Ford-Firestone publicity would not influence his or her deliberations.

The district court took reasonable measures to assure that publicity from the Ford-Firestone controversy did not affect the outcome of the case before it. The district court found and concluded that the jury recognized that the publicity surrounding tire defects on Ford Explorers had nothing whatever to do with the case being tried. No abuse of discretion has been shown.12

AFFIRMED.